Credit Control for the Small Business
Publisher: Kogan Page Ltd London N1 9JN May 1998
Over 60 per cent of new businesses fail within the first three years
- the main reason being cash flow problems and bad debts. Any
company wishing to survive and prosper needs a clearly defined
credit management policy to ensure customers pay up quickly.
Cheque's in the Post! explains in an easy and humorous way how
to set up such a policy, keeping things simple and straightforward
throughout without resorting to jargon.
- The book is extremely sales orientated. It tells you how to get
the money in, at the same time as persuading the customer to
keep buying - the secret of a successful business.
- Everything in the book, including all the sample letters has
been tried and tested extremely successfully for many years.
- It's much more than a book on credit management. There is an
enormous amount of business advice, techniques and tricks of the
trade - knowledge and skills which any business would take years
to acquire.
Proprietors and directors of brand new, small and growing companies
should all find this book an invaluable business aid, and an enjoyable
read too.
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